Product
Designer

Commerce
AI & Automation
Design Systems

Commerce
AI & Automation
Design Systems

Designinghigh-performingproductsforsomeoftheworld’slargestbrands,solvingcomplexproblemsatscaleanddeliveringimpact.

Designinghigh-performingproductsforsomeoftheworld’slargestbrands,solvingcomplexproblemsatscaleanddeliveringimpact.

Designinghigh-performingproductsforsomeoftheworld’slargestbrands,solvingcomplexproblemsatscaleanddeliveringimpact.

SELECTED WORK

Designing a PDP That Converts

AI-Native Product Design

Reducing Checkout Friction at Scale

Making products easier to explore, understand and buy.

Using AI to think, design and build better products.

Making checkout faster, simpler and easier to complete.

What I do

01

.

Product Strategy

Turning customer problems into commercially valuable opportunities.

02

.

UX & Product Design

Turning complex problems into clear, intuitive products from concept through to launch.

03

.

AI & Automation

Using AI across research, ideation, prototyping and delivery to move faster.

04

.

Design Systems

Building scalable foundations that raise quality and help teams ship faster.

What I do

01

.

Product Strategy

Turning customer problems into commercially valuable opportunities.

02

.

Interaction Design

Creating intuitive journeys that reduce friction and improve conversion.

03

.

AI & Automation

Applying AI to accelerate delivery, improve workflows, and build better experiences.

04

.

Design Systems

Building scalable foundations that help teams ship products faster.

11+ Years
IN DESIGN

Over 11 years designing digital products for some of the world’s largest brands, from Unilever to Charlotte Tilbury.

220k

Designing for 250k+ monthly sessions

220k

Designing for 250k+ monthly sessions

100M

Revenue through CT.com annually

100M

Revenue through CT.com annually

0x

Part of CT’s £100m → £500m growth

0x

Part of CT’s £100m → £500m growth

2+

Helped grow a design team from 2 → 11

2+

Helped grow a design team from 2 → 11